Tag: Social media marketing

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Affordable and Cost-Effective Digital, Content, Social Media and Influencer Marketing Packages for Brands/ Businesses to Weather the Covid-19 Pandemic

Tim Chew

[Digital Marketing]   Let’s face the truth, life is not going to revert back to normal (pre-Covid-19) for quite some time, if not at all. Businesses and brands, must therefore look to adapt to the “new norm” and modify their … Continue reading Affordable and Cost-Effective Digital, Content, Social Media and Influencer Marketing Packages for Brands/ Businesses to Weather the Covid-19 Pandemic

Finance NewsLeave a comment

Hong Leong Bank’s Bubble Tea Frenzy

Tim Chew

[Finance]   We recently headed over to the “bubble tea street” in SS15, Subang Jaya on 21 July 2019 for Hong Leong Bank’s Bubble Tea Frenzy which was held in celebration of going cashless in conjunction with the bank’s Digital Day 2019 “Bye-Bye Cash, No Cash, No Problem” campaign (you read about HLB’s Digital Day campaign here – https://timchew.net/2019/07/04/hong-leong-banks-digital-day-2019/). Customers who either applied for a HLB Credit Card, registered for Hong Leong Connect (banking mobile app) or linked their HLB Debit Card/-i to WeChat Pay Wallet and followed HLB’s WeChat Official Account on Sunday, 21 July 2019 at HLB’s Bubble … Continue reading Hong Leong Bank’s Bubble Tea Frenzy

MarketingLeave a comment

How to Use Influencer Marketing Properly to Achieve the Correct Results and Increase Revenue

Tim Chew

[Social Media Marketing]   Influencer marketing is an important and essential tool in the marketing stack especially for lifestyle brands. If you’re not using it yet, you’re missing out on one of the most powerful not to mention affordable and effective digital marketing tools available today. However, not many brands owners know how to properly use influencers. Some try to engage them directly or through new so-called “digital agencies” with not much experience, resulting in some pretty “interesting” (to say the least!) posts!     Here are some factors to consider: 1. The influencers are not professional media Most of … Continue reading How to Use Influencer Marketing Properly to Achieve the Correct Results and Increase Revenue