Casio Releases New EDIFICE Models with Scuderia Toro Rosso Racing Team

[Timepieces]   Casio Computer Co., Ltd. launched three (3) new additions to its EDIFICE line of high-performance sports chronographs in Tokyo, Japan on 13 March 2019. The new EDIFICE Scuderia Toro Rosso Limited Edition combines dynamic design with advanced technology, and was designed in collaboration with the Formula One racing team Scuderia Toro Rosso, which Casio supports as an official team partner. Scuderia Toro Rosso brings its youthful energy and racing cars powered by outstanding technological innovations to the circuit, in the passionate pursuit of speed. Casio believes that these qualities perfectly match the brand concept for EDIFICE and has been … Continue reading Casio Releases New EDIFICE Models with Scuderia Toro Rosso Racing Team

New Additions to the Longines HydroConquest Collection (2019)

[Luxury Timepieces] Longines is expanding its HydroConquest collection in 2019, offering reimagined variations that derive their inspiration from the fascinating world of aquatic sports. These new watches combine the brand’s technical expertise and traditional elegance, and feature a bezel enhanced … Continue reading New Additions to the Longines HydroConquest Collection (2019)

Edox Automatic Carbon Chronograph Collection in Partnership with Pal Virik Nilson and Brett Luhrmann of Team Australia

[Timepieces]   Edox recently launched the EDOX AUTOMATIC CARBON CHRONOGRAPH collection in partnership with Pal Virik Nilson and Brett Luhrmann of Team Australia in the XCAT racing world championship, one of the world’s most exciting offshore powerboat racing series.  In the Swiss watch industry where it is difficult to break the traditions of watch-making, brands have found innovative ways to present themselves through the design and use of innovative materials such as carbon in their watch construction.  In this case, carbon, a material known for its strength and lightness, is unattainable to many on the basis of price. However, the … Continue reading Edox Automatic Carbon Chronograph Collection in Partnership with Pal Virik Nilson and Brett Luhrmann of Team Australia