How to Use Influencer Marketing Properly to Achieve the Correct Results and Increase Revenue

[Social Media Marketing]   Influencer marketing is an important and essential tool in the marketing stack especially for lifestyle brands. If you’re not using it yet, you’re missing out on one of the most powerful not to mention affordable and effective digital marketing tools available today. However, not many brands owners know how to properly use influencers. Some try to engage them directly or through new so-called “digital agencies” with not much experience, resulting in some pretty “interesting” (to say the least!) posts!     Here are some factors to consider: 1. The influencers are not professional media Most of … Continue reading How to Use Influencer Marketing Properly to Achieve the Correct Results and Increase Revenue

Editor’s Note – May 2019

[Editor’s Note] Carlsberg Malaysia Welcomes New Managing Director Ted Akiskalos   We headed over to Brixton23 in Kuala Lumpur city on 26 April 2019 for Carlsberg Malaysia’s welcome party for its new Managing Director Ted Akiskalos which also doubled as a farewell party for outgoing Managing Director Lars Lehmann who has been promoted to the Executive Committee (ExCom) of Carlsberg A/S (Carlsberg Group) as Executive Vice President of Eastern Europe and also as CEO of Baltika, Carlsberg Group’s company in Russia effective 1 May 2019. MHB Digital’s (http://mhbdigital.com) history with Carlsberg Malaysia goes back to our inception as a full-fledged … Continue reading Editor’s Note – May 2019

Events – April 2019

[Events] Ogawa Unveils Lisa Surihani as Their New Ambassador   OGAWA World Bhd (OGAWA) introduced its new Brand Ambassador, Lisa Surihani on 25 April 2019 at its roadshow of their latest offering – the OGAWA Smart Galaxia Massage Chair at Sunway Pyramid Mall. Lisa Surihani will be OGAWA’s first Official Ambassador since 2005, following in the footsteps of Datuk Sheila Majid. Lisa brings a fresh, new perspective that inspires an active and health-conscious lifestyle, in line with OGAWA’s commitment to bring excitement and enhance healthy living for Malaysians. Lim Mee Ling, Executive Director, OGAWA World Bhd, opined that the multi-talented … Continue reading Events – April 2019

Upcoming Events – April 2019 – Dennis Lau & Friends: The Chosen 2019 Concert and Shucked Oyster Festival 2019

[Upcoming Events] Shucked Oyster Festival 2019    The Shucked Oyster Festival is back and happening on 1 May 2019 from 12noon to 10pm at Southern Rock Seafood in Bangsar, Kuala Lumpur. The 2019 edition of the festival will feature fresh oysters and seafood, live music, comedy, competitions, drinks and dancing! Early Bird tickets are available from now until Monday, 29 April 2019. For more info or to purchase tickets, head over to https://shop.southernrockseafood.com.my/products/SHUCKED-Oyster-Festival-May-1st-2019/102          Dennis Lau & Friends: The Chosen 2019 Concert    Following Dennis Lau’s maiden concert in 2016 (Dennis Lau & Friends: The Phoenix Rising), Malaysian … Continue reading Upcoming Events – April 2019 – Dennis Lau & Friends: The Chosen 2019 Concert and Shucked Oyster Festival 2019

Tuscany Wine Dinner at Graze, Hilton Kuala Lumpur

[Dining]   Joanne and I headed over to Graze on 12 April 2019 for the Tuscany Wine Dinner with a menu that was specially curated by German Chef, Darius Seitfudem, Chef de Cuisine of Hilton Kuala Lumpur. This was my second visit to Graze in Hilton Kuala Lumpur (the first of which you can read here – https://timchew.net/2019/02/18/graze-at-hilton-kuala-lumpur-sentral-classic-european-favourites-with-a-modern-twist/) Graze is a modern European brasserie that offers classic dishes in a stylish but unpretentious setting featuring a menu that includes authentic dishes with bold and robust flavours with an emphasis on fresh, seasonal produce and the finest cuts of meat. The … Continue reading Tuscany Wine Dinner at Graze, Hilton Kuala Lumpur

Travel & Hospitality News – April 2019 – Marco Polo Hotels Hong Kong

[Travel & Hospitality News] Marco Polo Gift Collection at Marco Polo Hotels   This spring, Marco Polo Hotels – Hong Kong presents the Marco Polo Gift Collection, offering guests delicious treats as well as a variety of elegant gift boxes. Marco Polo hotels embody the ethos of discovery, creating unique experiences and drawing on the key philosophies of its namesake, Marco Polo: the explorer, global traveler, entrepreneur and connoisseur of culture. Marco Polo Hongkong Hotel, Gateway Hotel and Prince Hotel launched the Marco Polo Gift Collection – which includes cookies, available in 8 (HK$168), 16 (HK$238) or 24 pieces (HK$288). … Continue reading Travel & Hospitality News – April 2019 – Marco Polo Hotels Hong Kong